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World Snow Sculpting Championship

MEDIA KIT

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Media Assets

Stillwater, Minnesota is powered by small businesses with big hearts. In 2020, when busy little Main Street came to a startling halt due to the Covid pandemic, the community feared for the future of the bustling tourist town. Led by the Mayor, the Chamber of Commerce, and City Staff and locals, the Wintertime in Stillwater movement was created.

The community worked together to find ideas and inspiration that could save struggling businesses and provide long term success during the cold winter months. Stillwater, a haven for the arts, seemed like a perfect fit for a snow sculpting event. Upon further investigation, they learned about Winter Fun LLC, a snow sculpting organization. They were searching for the right host for a World Competition and found Stillwater to be the perfect spot for the inaugural event!

 

Once again, the strength of this small town showed up, and thousands of dollars of in-kind and cash donations poured in from local businesses to support the launch of the most incredible wintertime event. 50,000+ visitors flooded the streets to see the sculptures, eat at restaurants and shop at the boutiques.

SOCIAL MEDIA
MEDIA COVERAGE
ATTENDANCE
WEB TRAFFIC

1.5 Billion

Impressions

562,878,373

Impressions

50,000+

Around the world

315,000

Unique page views

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